I’m working on creating a median kit and a business model for Z
Z Media kit and business model
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Monthly Archives: August 2020
Content planning
I’ve been working on planning content for the 1st issue since a month. I have enough content to cover about 50% of the pages till now. Here’s the plan :
Meetings for the Cover Story
We have Zoom meetings everyday since a week, I am working as the creative director and I am trying to make the agenda for this shoot very easy to understand as possible. I meet with Abigail, who’s the stylist and Cary, who’s the photographer and now we can see the whole shoot coming together !
Cover story for Z’s first issue
The cover story is being shot at Painted Mines in Colorado
There are two models, an Indian and an African
The whole team is working in collaboration. Here are the mood boards
Initial content plan
Script for the cover story editorial
Interviewing Simran Randhawa
During South Asian Heritage Month by Manchester Museum
| Do you think there is a need for a publication that highlights the influence of native cultures in global fashion? |
| Yes, yes and no. Yes, that definitely there is a gap for it but no I don’t think that we necessarily need to create something specific I think if there is a way to show these influences and fashion in publications such as Gal-dem, then I think that in some ways I think that creates more space for us because we’re not showing ourselves like the other. If that makes sense, things can be integrated into the mainstream media and I think that way also more people are more likely to be able to reach it because I know if it’s me a lot of the very nuanced things that I’m looking for I often have to insert and I think we just search. If you could just organically reach multiple people. I guess if education and awareness are the end goal to me, I think integrating and pitching publications, creating your art and putting your own art out there is often sometimes impactful. |
| I agree with you on this, the idea of separating us from a wider pool of creatives could be problematic. What would you think about a fusion? |
| Yes, if you want it to be just about India, if you want to fix it (the perceptions and stereotypes) that doesn’t make it interesting, playing together or their influence in the UK or an Indian designer that brings something for you here and you use it in your creation. I still think that it is overwhelming because of course you don’t want the Othering but at the same time the joining will be interesting, for example in western media, there’s a percentage of a media house driven largely from a non-western lens. |
Tests for logo
I’m collaborating with a graphic designer – Sakshi Pahwa, who will create the logo and help me with the graphic designing for the magazine. Here are a few tests for the logo and logo placement on the cover page –